Emmy Nominated for Outstanding Main Title Design Sequence for HBO
Shine designed, edited and animated a 90 second title sequence for Aaron Sorkin’ and HBO’s new series “The Newsroom.” By beginning the sequence with iconic clips of Walter Cronkite, Chet Huntley and Edward R. Murrow the sequence and the series embrace the romantic notion of news reporting as a noble profession. Original, urgent, period news graphics were designed, animated and integrated with the archival footage which all lead to a dramatic and emotional transition into the present. Led by Will McAvoy, played by Jeff Daniels, the ensemble cast is introduced and credited in a series of clips and graphics showcasing the chaos leading up to getting a story on air.
Archival network newsroom imagery was incorporated to set up the story.
From the mind of Aaron Sorkin, creator of The West Wing and screenwriter of The Social Network and Moneyball, comes The Newsroom, a behind-the-scenes look at the people who make a nightly cable-news program.
Focusing on a network anchor (played by Jeff Daniels), his new executive producer (Emily Mortimer), the newsroom staff (John Gallagher, Jr., Alison Pill, Thomas Sadoski, Olivia Munn, Dev Patel) and their boss (Sam Waterston), the series tracks their quixotic mission to do the news well in the face of corporate and commercial obstacles-not to mention their own personal entanglements.
The series chronicles the behind-the-scenes events at the fictional Atlantis Cable News (ACN) channel. It features an ensemble cast including Jeff Daniels as anchor Will McAvoy, who, together with his staff, sets out to put on a news show “in the face of corporate and commercial obstacles and their own personal entanglements”.
Chet Huntley from an early network newscast.
Here are some pages from storyboards pitched to the producers.